Elastic Senior Director of Partner Marketing, Rebecca Sanda, Recognized as One of CRN's 2020 Women of the Channel

In her first year at Elastic, Sanda has had an immense impact, driving alignment between marketing, sales, and regional ecosystem partners, and preparing the launch of a new partner program to support all Elastic partners with the tools and resources to help them succeed. Additionally, she spearheaded one of the company's largest strategic cloud partnerships with Microsoft, bringing together Elastic and Microsoft teams for regional co-selling opportunities. Sanda has extensive industry experience, having held global leadership roles at Oracle, Bloomberg, and Red Hat prior to joining Elastic in 2019.

The new Elastic Partner Program provides a simple, strategic ecosystem for partners, and the tools, processes, and co-marketing initiatives developed by Sanda and her team have been well-received by partners and customers alike.

The CRN® editorial team selects the honorees to celebrate a list of exceptional women acclaimed for their contributions to channel advocacy, growth, thought leadership, and dedication to the IT channel. The 2020 Women of the Channel list will be featured in CRN® Magazine on June 8 and online at www.CRN.com/WOTC.

Supporting Quotes

• "I am delighted to be recognized for this prestigious industry award, at a time when the Elastic channel has never been more important to Elastic's growth trajectory," said Rebecca Sanda, Senior Director of Global Partner Marketing at Elastic. "Our new partner program brings together the infrastructure, technology, tools, processes, and staff to create a foundational program that will benefit partners and customers alike, and is key to the growth and success of our organization.
• "CRN's 2020 Women of the Channel list recognizes an accomplished group of influential women leaders whose strategic vision and unique achievements accelerate channel growth through cultivated partnerships, innovative thought leadership, and unwavering dedication to the IT channel," said Bob Skelley, CEO of The Channel Company. "We are proud to honor them for their accomplishments and contributions to driving channel success."