점점 더 많은 소매업체가 Elastic을 사용하여 풍부한 고객 검색 데이터를 분석할 수 있는 개인화된 검색 환경을 구축하고 있습니다. 더 좋은 것은 참여, 전환 및 수익을 높일 수 있는 여러 가지 방법을 제공해드린다는 것입니다.


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Building personalized ecommerce search experiences with Elastic

Elastic으로 맞춤형 전자 상거래 검색 경험 구축

고객이 여러분의 사이트에서 검색할 때마다, 고객은 자신이 원하는 것에 대한 중요한 정보를 공유합니다. 이 모든 검색 데이터를 활용하여 검색 환경을 개인화하고, 트렌드를 활용하며, 제품, 서비스 또는 콘텐츠의 격차를 해소하세요.

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쿼리 수 및 포기율에 대한 차트

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색인하기 전에 데이터를 변환하는 프로세서

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Using search analytics to strengthen ecommerce solutions

검색 분석을 사용하여 전자 거래 솔루션 강화

In 7.14, Enterprise Search is now conveniently tucked into Kibana. The new App Search precision slider simplifies relevance tuning, and Workplace Search gains added content source flexibility and synonym support.

<p>Elastic Enterprise Search 7.14 now lets you manage all your Elastic products from a single management interface, so you can navigate to App Search and Workplace Search from Kibana without losing your way.</p>
<p>We're also delivering more flexibility and configurability with precision tuning in App Search and content source flexibility and synonym support in Workplace Search. With all these enhancements, you can set up your teams and customers to find what they're looking for faster than ever:</p>
<ul>
  <li>Generate more search experience insights with Kibana's powerful visualizations</li>
  <li>Gain tighter customization over your search results with adjustable precision and recall</li>
  <li>Configure how you want to ingest data with our out-of-the-box content sources</li>
  <li>Create synonyms so teams can find information faster</li><img src="https://play.vidyard.com/T84M8qLSn1UFYQrLUG9jFG.jpg" data-uuid="T84M8qLSn1UFYQrLUG9jFG" data-v="4" data-type="inline" data-autoplay="1" data-loop="1" data-hidden_controls="1" data-muted="0" muted="0" alt="Elastic Enterprise Search 7.14 integrated into Kibana, plus a new precision tuning slider " style="width: 100%;margin: auto;display: block;" class="vidyard-player-embed" width="100%" />
</ul>
<p>Elastic Enterprise Search 7.14 is <a href="https://cloud.elastic.co/registration?elektra=en-enterprise-search-7-14-blog">available now on Elastic Cloud</a> — the only hosted Elasticsearch offering to include all of the new features in this latest release. You can also <a href="/downloads?elektra=en-enterprise-search-7-14-blog">download the Elastic Stack</a> and our cloud orchestration products, Elastic Cloud Enterprise and Elastic Cloud for Kubernetes, for a self-managed experience.</p>
<h2><strong>App Search and Workplace Search — a powerhouse inside Kibana</strong></h2>
<p>With 7.14, <a href="/enterprise-search">Elastic Enterprise Search</a> brings both <a href="/app-search">App Search</a> and <a href="/workplace-search">Workplace Search</a> to <a href="/kibana">Kibana</a>, for a seamless management experience along with every other building block of the Elastic ecosystem. With this immersive integration, you can now create new engines, tune query relevance, manage user access, customize visual appearance, and more from the same familiar home where you observe and secure your operational and organizational landscape.</p>
<div style="height: 319.725px;" class="video embed-container shadow m-b-40"><img style="width: 100%;margin: auto;display: block;" src="https://play.vidyard.com/3qxEWeB3x3fEGHB6pjnWQn.jpg" data-uuid="3qxEWeB3x3fEGHB6pjnWQn" data-v="4" data-type="inline" data-autoplay="1" data-loop="1" data-hidden_controls="1" data-muted="0" muted="0" alt="Elastic Enterprise Search integrated into Kibana" class="vidyard-player-embed" width="100%" /></div>
<p>More than ever, search insights come alive in Kibana, with best-in-class data visualization tooling such as Kibana Lens: retrieve, interpret, understand search behavior of your team and audience, and immediately take action on this intelligence without ever leaving your browser tab. The new streamlined navigation and tooling keeps you focused and effective, so you can get on with your daily tasks unhindered.</p>
<p>Already an Enterprise Search user? Rest assured — with the introduction of the Kibana experience, the existing Enterprise Search standalone application remains available for deploying and managing your search experiences, like it has been over the last many years. Do take a peek at the Kibana experience though — we really think you'll enjoy it!</p>
<h2><strong>Take your precision to 11 with App Search</strong></h2>
<p>Narrow or broaden your website and application search results with our easy-to-use precision tuning slider — so your users get exactly what they're looking for, and nothing more. Precision tuning is available in beta with 7.14, both in the UI and via the App Search API. Learn more about how you can take your search results to 11 in the <a href="https://www.elastic.co/guide/en/app-search/7.14/search-api-precision.html">Guide to Precision Tuning</a>.</p>
<p><img src="https://images.contentstack.io/v3/assets/bltefdd0b53724fa2ce/blt77de20334588620d/6102b172d7b6f246ab8775a1/precision-tuning-7-14-cropped.gif" data-sys-asset-uid="blt77de20334588620d" alt="Elastic App Search precision tuning slider" style="display: block;margin: auto;" width="600" class="shadow" /></p>
<h2><strong>Get granular with indexing flexibility for Workplace Search</strong></h2>
<p>In the sprawling organizational world, data and content exists in many shapes and sizes, and two teams leveraging exactly the same tools are most likely to use the content capabilities in vastly different ways. This poses an interesting opportunity when discussing content synchronization: What should be considered important for my team? What should I keep out of the search experience? Are there any stale or archived documents that hold little value from a discovery perspective? These questions will almost always be answered differently, which is why 7.14 <a href="https://www.elastic.co/guide/en/workplace-search/7.14/workplace-search-customizing-indexing-rules.html">brings new flexibility to the prebuilt data integrations</a> for Workplace Search — all 18 of them!</p>
<p>Your team wants to keep track of all accounts in Salesforce without the individual contact information? We got you. Your Google Drive instance has a large collection of archived folders? Easy peasy, no indexy. Your SharePoint Online setup is filled with noisy documents, but all you want searchable is PDFs? Workplace Search can clean up the mess for you.</p>
<p>Combining the simplicity of out-the-box data integrations and the power of configurable ingestion, synchronizing content and providing relevant search to thousands of users within your team becomes a blazing-fast affair.</p>
<h2>Let teams speak their own language with synonyms in Workplace Search</h2>
<p>Help teams find information faster with <a href="https://www.elastic.co/guide/en/workplace-search/7.14/workplace-search-synonyms-api.html">synonym support</a> for Workplace Search. Stay ahead of your team's ever-evolving lexicon when you create relationships between terms — say vaccination and inoculation — and prevent dead ends in people's discovery journey. Once a synonym is created via the powerful set of APIs, it is immediately applied to the experience — no reindexing required! Synonym management lets you and your team elevate search relevancy while tailoring results to the vernacular your team uses.</p>
<h2><strong>Try it out</strong></h2>
<p>Existing Elastic Cloud customers can access many of these features directly from the <a href="https://cloud.elastic.co/">Elastic Cloud console</a>. If you're new to Elastic Cloud, take a look at our <a href="/training/free#quick-starts">Quick Start guides</a> (bite-sized training videos to get you started quickly) or our <a href="/training/free#fundamentals">free fundamentals training courses</a>. You can always get started for free with a <a href="http://cloud.elastic.co/registration?elektra=en-enterprise-search-7-14-blog">free 14-day trial of Elastic Enterprise Search</a>. Or <a href="/downloads?elektra=en-enterprise-search-7-14-blog">download</a> the self-managed version of the Elastic Stack for free.</p>
<p>Read about these capabilities and more in the Elastic Enterprise Search 7.14 <a href="https://www.elastic.co/guide/en/enterprise-search/7.14/release-notes-7.14.0.html">release notes</a>, and other Elastic Stack highlights in the <a href="/blog/whats-new-elastic-7-14-0">Elastic 7.14 announcement post</a>.</p>
<p>Related blogs:</p>
<ul>
  <li><a href="/blog/whats-new-elasticsearch-7-14-0">Elasticsearch 7.14 released</a></li>
  <li><a href="/blog/whats-new-kibana-7-14-0">What's new in Kibana 7.14</a></li>
  <li><a href="/blog/whats-new-elastic-observability-7-14-0">What's new in Elastic Observability 7.14</a></li>
  <li><a href="/blog/whats-new-elastic-security-7-14-0">What's new in Elastic Security 7.14</a></li>
  <li><a href="/blog/whats-new-elastic-cloud-7-14-0">What's new in Elastic Cloud 7.14</a></li>
</ul>
<p><em>The release and timing of any features or functionality described in this post remain at Elastic's sole discretion. Any features or functionality not currently available may not be delivered on time or at all.</em></p>

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What's new in Elastic Enterprise Search 7.14: Kibana integration and precision tuning

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<p>제출하면 귀하가 Elastic <a href="/kr/legal/serverless-preview-terms" target="_self">서비스 약관</a>을 읽고 이에 동의하며, 위에 제공된 세부 정보를 사용하여 Elastic이 관련 제품 및 서비스에 대해 귀하에게 <a href="/kr/legal/privacy-statement#how-we-use-the-information" target="_self">연락할 수 있음</a>을 이해한 것으로 간주됩니다. 언제든지 수신을 거부할 수 있으며 자세한 내용은 <a href="/kr/legal/privacy-statement/" target="_self">Elastic 개인정보 취급방침</a>을 참조하시기 바랍니다.</p>

<p>By submitting you agree to <a href="/agreements/global/cloud-services-monthly" rel="nofollow">Elastic Cloud Terms of Service</a>. Your personal data will be processed in accordance with <a href="/legal/privacy-statement">Elastic's Privacy Statement</a>.</p>

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<p>제출하면 <a href="/kr/agreements/global/cloud-services-monthly" rel="nofollow">Elastic Cloud 서비스 약관</a>에 동의하시게 됩니다. 개인 데이터는 <a href="/kr/legal/privacy-statement">Elastic의 개인정보 취급방침</a>에 따라 처리됩니다.</p>

<p>By submitting you acknowledge that you've read and agree to our <a href="/legal/terms-of-use" target="_blank">Terms of Service</a>, and that Elastic may <a href="/legal/privacy-statement#how-we-use-the-information" target="_blank">contact you</a> about our related products and services, using the details you provide above. See <a href="/legal/privacy-statement/" target="_blank">Elastic’s Privacy Statement</a> for more details or to opt-out at any time.</p>

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<p>제출하면 귀하가 Elastic <a href="/kr/legal/terms-of-use" target="_self">서비스 약관</a>을 읽고 이에 동의하며, 위에 제공된 세부 정보를 사용하여 Elastic이 관련 제품 및 서비스에 대해 귀하에게 <a href="/kr/legal/privacy-statement#how-we-use-the-information" target="_self">연락할 수 있음</a>을 이해한 것으로 간주됩니다. 언제든지 수신을 거부할 수 있으며 자세한 내용은 <a href="/kr/legal/privacy-statement/" target="_self">Elastic 개인정보 취급방침</a>을 참조하시기 바랍니다.</p>

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Elastic으로 맞춤형 전자 상거래 검색 경험 구축

검색 분석을 사용하여 전자 거래 솔루션 강화

What's new in Elastic Enterprise Search 7.14: Kibana integration and precision tuning

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